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WIN FREE ‘AIR’
TICKETS AT PALACE CINEMAS

In celebration of the highly anticipated release of AIR, a cinematic tribute to
the legendary partnership between Michael Jordan and Nike, we’re giving away 5 x double
passes
to the screening at
@palacecinemas
this April! To enter the raffle, please follow @kickstw on Instagram and submit the
details below to subscribe to KICKSTW newsletters. Entries will close on Saturday,
16/04/2023 and winners will be announced on Tuesday, 18/04/2023 via email and Instagram.

 

Entry is closed
Winners of the giveaway

  • Supphasan – sup****0@gmail.com
  • Lina – li****2@gmail.com
  • YIHAN – 12****5@qq.com
  • TONI – to****d@hotmail.com
  • Winston – je****y@hotmail.com
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The story

Jordan Brand has a unique and captivating story on how it became the iconic and culture shifting brand that it is today. In 1984, Nike signed a young basketball rookie by the name of Michael Jordan to an unprecedented $500,000 a year endorsement deal. The brand was looking to expand its presence in the basketball market, and Jordan with his impressive skills on the court, and dynamic personality off of it seemed to be the perfect fit.

Interestingly Nike was not known for its basketball shoes and companies like Adidas and Converse dominated that market. Nike had just come out with its new air sole technology for running and seeing as Jordan played in the air, the name Air Jordan was born. Nike’s expectations for their first signature shoe with Jordan were modest. Expecting a sales return of 3 million over his 4 year contract, within the first year however, they had generated $126 million in sales. One of the catalysts for this was the huge risk Nike took in its colour choice for Jordan’s first shoe as the NBA had strict shoe colour rules for players. Despite this and the fines that were handed down to Jordan as a consequence for wearing such bold shoes, their popularity soared and Nike happily paid the fines, due to the increased publicity.

Jordans shoes soon became a must-have status symbol of the late ’80s and ’90s—and it’s still arguably the most popular street fashion staple to this day. For a kid, it was almost like owning a light saber from Star Wars during the 1980s due mainly to Jordans popularity and cultural status as the best athlete in the world.

Collaborations with celebrities and other popular brands have ensured Jordan Brand has maintained its relevance and popularity in culture, well after his retirement in 1997. With the upcoming release of AIR, a movie that shares the story of Sonny Vaccaros and Nikes pursuit of basketball rookie Michael Jordan, creating a partnership that revolutionized the world of sports and contemporary culture.

Shop the latest Nike Air Jordan sneakers and more at KICKSTW online and instore.

Nope. Strictly one entry per person, multiple entries will be deleted.

We will ship the tickets to you between 10/04 to 14/04 via Australia Post. You should received the tickets in 2-7 business days depends on where you are located.

A single double pass provides admission for two individuals!

  • Valid at all Palace Cinema locations, excluding Palace Platinum, Open-Air and Astor Theatre.
  • Not eligible for online bookings.
  • Not valid for film festivals, special events, alternative content & premium concepts.

No, the tickets cannot be redeemed for cash nor other vouchers.

Please treat the tickets as cash, neither KICKSTW nor Palace Cinemas will be responsible for the loss of tickets once the tickets are sent or being picked up.

  • This giveaway is for Australian residents only, you must have a valid Australian residential address.
  • Strictly one entry per person, multiple entries will be deleted
  • You must follow us on Instagram @kickstw to be eligible for the giveaway.
  • Entries will close on Saturday, 08/04/2023 and winners will be announced on Sunday, 09/04/2023 via email and Instagram.
  • KICKSTW reserves the right to cancel any invalid entries at our sole discretion.
  • KICKSTW reserves the right of final explanation and decision.
  • Valid at all Palace Cinema locations, excluding Palace Platinum, Open-Air and Astor Theatre.
  • Not eligible for online bookings.
  • Not valid for film festivals, special events, alternative content & premium concepts.

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